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By Sophie Lambert Russell With high-street fashion retailers including Adidas and Zara announcing their commitment to sustainability over recent months, and others including Arcadia, H&M and [...]

Despite evidence to the contrary, there’s still a perception among businesses that doing good doesn’t make a difference to how customers view their brand or how the business performs. One [...]

The PegasusLife Group, one of the UK’s biggest retirement property developers, has appointed Another Word Communications as its retained corporate and consumer PR agency. Another Word will be [...]

The last three years have been turbulent and disconcerting. The rise in populism across the world along with some severe backward steps on social and environmental issues have left the public [...]

This year’s Cannes Lion was a showcase of some incredible originality but it also celebrated campaigns that used a genuine understanding of the target audience to create a connection. The PR [...]

KP Snacks, the company behind McCoy’s, Hula Hoops, Butterkist, KP and POM-BEAR has appointed Another Word for a PR and trade advertising brief. We’ve been tasked with shifting perceptions of KP [...]